‘Nun girl summer’: Explaining the viral trend that shines a spotlight on Catholic sisters
When thinking about selling shoes, religious sisters might not exactly be top of mind. Between their vows of poverty and their commitment to dressing simply, it’s fair to say that they are not your typical ambassadors of the fashion industry. But on July 11, the sandal brand Birkenstock released an ad featuring a stop-motion animation of a charming wool figurine adorned in a black-and-white Catholic sister’s habit. And people loved it.